
BRAND CONCEPT
FLi is an abbreviation for “Final Light” which means the last light.
which can convey the light of the exit It’s like the light at the end of the tunnel. When people have problems and don’t know how to solve them. It’s like being in a dark cave. We want FLi to be like a light that leads to a solution.
The color of the packaging uses the concept of brown and gold to convey the essence of tamarind.
At first, the concept of FLi soap was “legendary herbal soap.”
Because I want to convey the wisdom of people in the past. The first grandmother was the one who told the story and recommended the use of tamarind to treat skin diseases. But after starting to sell for 2 years, the results were spread by word of mouth. Therefore, it has received a new name from customers as a miracle soap in the matter of “FLi Herbal Soap, No. 1 for the skin”
which responds to Khun Tri’s intentions that intends to produce soap so that it can help
Solves all skin problems very well









BRAND STORY / INSPIRATION
Starting from Khun Tri’s house. (Brand owner) There are elderly people who have problems with dry, flaky skin. and began to have bumps and lumps So I took him to see a dermatologist. Spending money on treatment for many years will not cure it. The doctor said that it is a skin disease that affects the elderly and is common. Because the skin will naturally change as we age. The skin will begin to deteriorate, become dry and have itchy rashes. The skin will gradually begin to deteriorate among people aged 30 years onwards and tends to occur in people who have gained weight, are pregnant, or have family members who have had skin tags. Symptoms include freckles and raised skin tags. The most severe symptoms will begin to appear as lumps. When the lump is infected There will be pain and bleeding. If not treated quickly or left for a long time Until there are many of them, which have a chance of becoming cancerous, which doctors usually recommend to do in order to treat them. and relieve symptoms is
1. Do not scrub the skin.
2. Reduce bathing. Only 1 time per day left.
3. Apply sunscreen before going outside.
4. Choose skin care products. Most of which will cause more itching than normal.
5. Cauterization or surgery But there is a high risk of bleeding.






BRAND STORY / INSPIRATION
During New Year’s I talked with a grandmother in the neighborhood. Grandma said to use tamarind paste mixed with chalk to rub on your body. Because more than 30 years ago, her mother-in-law at that time used to say that if she had a skin disease, she should use tamarind paste to scrub the body to treat it, so Khun Trai bought tamarind paste and bought chalk. And loofah body scrub for people at home to try. After 3 days, it appears that the skin has improved. Itchy, flaky skin decreased. After 7-10 days, it subsided. Therefore, study more information about tamarind. Therefore making you aware of many properties such as AHA, vitamin A, vitamin B2, various vitamin C. It is said to be the most wow feature. In addition, in the past, older generations like Grandma still recommended it. Therefore it is comparable to Thai wisdom. This makes it the starting point for making soap to treat skin-related diseases. Khun Trai has expanded with a factory that meets ISO, GMP, Halal standards to develop tamarind soap products because “tamarind” is considered the main heart. That actually helps in solving skin problems by combining it with other herbal extracts that have properties that help in the matter of nourishment. and protection as well (3 in 1), making the product a complete and gentle answer to various skin disease problems. Even sensitive skin like children’s skin can use it.
Certificate










Mr. Napakorn Teeratip
CEO & Co-Founder

“ We think of our customers as our family members. ”

Dr.Pongpanoj Passara
CEO & Co-Founder
